Strategic Planning: Essential Skills for Business and Leadership Growth 

PROGRAM AGENDA: WINTER/SPRING 2021

We are confident that you will come to see the course tuition as wise investment in the future of your firm

  • Investment for the Winter/Spring 2021 course is $1,495 per person

  • There is a $500 discount for members of partner organizations

  • There is a $500 discount for each additional person from the same company who takes the course concurrently with the first person from that company.

  • Receive full credit for your Zoom tuition against the cost of the 2021/22 classroom based course.

  • Recordings available if you have to miss a session
     

SESSION 1

January 27, 2021 

Wednesday

8:00 to 10: 30 AM

  • Introduction: what & why

  • Corporate Strategy & SWOT

  • Paul Chaffee and Cindy Chaffee, Frontline Education - "Mission/Vision"

SESSION 2

February 10, 2021

Wednesday

8:00 to 10: 30 AM

  • Strategic Business Units (SBU)

  • SBU Performance Analysis

  • Elizabeth Irwin, Irwin & Associates CPA Inc. – “SBU performance analysis”

SESSION 3

February 24, 2021

Wednesday

8:00 to 10: 30 AM

  • Generic competitive strategies

  • SBU competitive analysis

  • Strategies to improve competitive positioning

  • Social hour at 5:00 PM

SESSION 4

March  10, 2021

Wednesday

8:00 to 10: 30 AM

  • Net Promotor Score

  • Winning at the point of sale

SESSION 5

March 24, 2021

Wednesday

8:00 to 10: 30 AM

  • Hal Becker, The Becker Group -  Sales/Customer Service

  • Corporate life cycle & Organizational Growing Pains

  • Gallup Q12: employee engagement & retention

SESSION 6

April 7, 2021

Wednesday

8:00 to 10: 30 AM

  • Human Resources & Key Manager Selection

  • Management/Leadership Systems

  • Jim Aussem, Esq., Partner, Cavitch, Familio & Durkin Co., LPA - "Incentivizing Management and Ownership””